Danelectro is a brand of musical instruments and accessories that was founded in Red Bank, New Jersey, in 1947. The company is known primarily for its string instruments that employed unique designs and manufacturing processes.
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History of Danelectro
Founding
The Danelectro company was founded in 1947 by Nathan Daniel in Red Bank, New Jersey. Initially, they made amplifiers for various companies, including Sears and Montgomery Ward. In 1954, Danelectro began producing electric guitars and basses, focusing on affordability for students and amateur musicians.
Construction
Danelectro instruments were designed using innovative techniques and materials to keep costs low. The bodies were often made of Masonite and plywood rather than solid wood, and the necks featured a simple bolt-on design. The guitars were equipped with lipstick tube pickups, made from surplus lipstick tubes, which gave them a distinctive sound with a bright, twangy tone.
Popular models
Some of the most famous Danelectro models include the Danelectro 56, the Danelectro U2, the Longhorn bass, and the Dano Pro. These instruments became known for their minimalist design and unique aesthetic, with bright, pastel colors and retro styling.
Decline and revival
Despite their early popularity, Danelectro ceased production in 1969 due to competition from other brands. However, the brand was revived in the 1990s when musician and producer Steve Ridinger acquired the rights. We have since seen a resurgence, releasing reissues of classic models and new designs that retain the original’s charm.
Notable Features
Lipstick tube pickups
Perhaps the most recognisable feature of a Danelectro guitar, these pickups produce a sound that is bright, clear, and slightly lo-fi, which has become highly sought after in certain music genres.
Lightweight construction
Danelectros are famously light and easy to play due to their Masonite and plywood construction. While this was originally a cost-saving measure, it has become one of the brand’s defining features.
Affordability
From the outset, instruments were designed to be affordable, making them accessible to students and beginners. This affordability has helped them remain popular despite the low cost of materials used.